Bristish/Kosovan singer-songwriter Dua Lipa has collaborated with Jaguar to make music in a completely new way. Using the innovative software of Jaguar and data from her I‑PACE drive, she has created an exclusive remix of her latest track, ‘Want To’. It has already become the most remixed song in music history after Dua Lipa launched the track at an exclusivegig in Amsterdam.
Together we are setting the pace. Be part of it.
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Music makes every driving experience individual and unique. In collaboration with Dua Lipa, we took it one step further. Using Jaguar’s custom-made software, she created an exclusive remix of her latest track, ‘Want To’ by driving Jaguar I‑PACE. The car’s intelligent sensors captured Dua Lipa’s driving style – from accelerating to electrical energy consumed – and used the data generated to influence the track.
You don’t need rhythm when you’ve got the right algorithm.
Now, we are empowering fans all over the world to create personalised remixes using their own data – from the way they drive, the songs they listen to, or by tapping a rhythm on a mobile device.
Over a million different remixes are possible, with multiple tempos and versions based on a range of music genres from hip-hop and dance, to orchestral, pop music and drum and bass.
In just a few clicks you can share your masterpiece with the world. Be sure to use #thepace
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